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Author: Aoife O'Mullane

Email Marketing Benchmarks for 2019: How Does Your Performance Compare?

This article focuses on five key metrics for measuring your email campaign success and gives you an opportunity to compare your results to 2019 email marketing benchmarks. To maximise the impact of your email marketing, it’s important to constantly monitor […]

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7 Email Marketing Best Practices to Succeed in 2019

In this article you’ll find a comprehensive list of what we consider to be the 7 most effective email marketing best practices to implement this year. Email marketing is constantly evolving. The rise of marketing automation, the GDPR, growing consumer […]

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How to Create a Facebook Ad that Drives Conversions – The SendinBlue Guide

Facebook Ads are an effective way to market your business, boost traffic to your website, generate subscriptions, and ultimately fulfill your marketing goals. In this complete guide, discover how to create a Facebook ad and manage your Ads using Sendinblue, […]

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Email Automation 101 : How To earn Loyal Customers With Automated Emails

If you’re serious about understanding your customer, delivering seamless user experiences, and boosting your bottom line, then email automation is the way forward. Read on to learn how marketers can use email automation to map user behaviour, transform customer experiences […]

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What The Future Looks Like in Your Inbox – The Email Marketing Trends You Can’t Afford to Ignore

Email has held a highly debated and controversial position in the world of marketing for many years now. We’ve all heard the dramatic claims that ‘email marketing is dead’ and ‘it’s impossible to reach customers in their inbox.’ We can’t […]

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6 Steps to Finding the Right Email Marketing Service for Your Business

Any marketer looking to scale understands the importance of having the right tools in their marketing stack. According to Gartner, almost one-third of marketing budgets are now allocated to marketing technology. This growing figure shows that marketing leaders are becoming […]

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4 Reasons Why You Need an Email Marketing Services Provider for Your SMB

It’s no secret that fast customer acquisition and revenue growth are among the leading priorities for most SMBs – but they also pose some of the greatest challenges to sustainable success. Email marketing has been proven time and time again […]

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