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Category: Email Marketing

Everything you could possibly need to know about email marketing best practices brought to you by the email marketing experts at Sendinblue.

5 Ways to Make the Most of Email Marketing for Financial Services

As a financial services provider, you need a strategic way to reach your audience, preferably without spending a ton of money on ads. Enter email marketing, a way to communicate with potential and current clients while cultivating trust, adding value, […]

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User-Generated Content in Email Marketing: 6 Methods that Work

User-generated content has been a popular method of engagement on social media. But it can be a great way to boost email open and click rates. We explain how in this article. Content creation has evolved over the years to […]

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Crisis Communication Best Practices for Emailing Customers (+ PDF Checklist)

As COVID-19 sends the world into shutdown, businesses are facing unprecedented challenges. As a business owner, it’s vital that you have an effective crisis communication plan to keep your customers up-to-date and reassured.  Digital communication, especially via email, is essential […]

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A Comprehensive Guide to Real Estate Email Marketing

In this article we’ll be discussing the benefits of real estate email marketing, how it will impact your business, and how you should go about launching an effective real estate email campaign. Real estate email marketing may seem like an […]

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The 9 Best Sites for Free Email Templates

Let’s face it. Designing emails from scratch is no walk in the park. Luckily, there are tons of free email templates out there to make the process a whole lot easier and faster. We’ve rounded up 9 reliable sites where […]

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6 Ways to Build a Highly Engaged Real Estate Email List

Is your real estate email list working as hard as you are? Are your realtor emails getting you the results you need? If not then it’s time to up your real estate email marketing game. As a real estate agent, […]

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How to Create a Free Newsletter from Start to Finish

What is a newsletter? An email newsletter is a marketing email that is regularly sent (weekly, monthly, quarterly) to a list of subscribers who have signed up. The content is usually designed to highlight news about a business’s latest offerings […]

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Comparing 4 of the Best Email Marketing Services in 2020

Looking for the best email marketing service that fits all your needs for the best price? In this comparison, we’ll take a look at the features and pricing of four of the top email marketing service providers to help you […]

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Email Sender Reputation Guide: How to Check Your Sender Score & Avoid Bad Sending Behavior

What is email sender reputation? Sender reputation refers to the reputation of your email sending IP address that signals to email inbox providers whether or not you’re a spammer. It’s based on factors such as the content quality, quality of […]

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What Is Double Opt-In? Why You Need It & How to Set It Up.

Using a double opt-in subscription system can improve your email deliverability and the quality of your contact list for better overall email marketing. In email marketing, there exists an eternal debate to decide which is better: single and double opt-in. […]

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