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Category: Email Marketing

Email Blacklists: How to Check, Get Removed, and Avoid

Some emails never make it to the recipient’s inbox.  Sometimes it’s due to a hard bounce generated by an invalid email address. Other times it’s because the sender’s IP address and/or domain has been blacklisted. Are blacklists as bleak as […]

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How A/B Testing Your Email Subject Line Can Boost Your Open Rates

Looking for an email subject line tester? Email subject line A/B testing is a feature in Sendinblue that can help you drastically improve your email open rates and learn more about what works with your email audience to optimize future […]

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Trick or Treat: The Dos and Don’ts of Halloween Email Marketing

It’s that time of year again – Halloween email marketing season!  The short period of time during which we are bombarded with holiday sales promotions and halloween emails packed with spooky-themed images and design. Because it only comes once a […]

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What is a Webhook & How to use it to Track Email Marketing Activity

Ever wonder how the use of webhooks could benefit your email marketing?  This article has it covered along with essential basics including how webhooks work and how to set one up for tracking campaign and subscriber activity. What is a […]

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How to Send Mass Email in Outlook

Sending mass email in Outlook is possible – but not without its limits. Find out how to do it and learn why using an email marketing service is the far more advantageous option. Mass email refers to the sending of […]

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How to Send Mass Email with Gmail

We all know Gmail is great for sending emails to individual contacts but how does it fare when it comes to sending to large numbers? In this article, we show you how to send mass email with Gmail and explain […]

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The Ultimate Email Marketing Strategy Guide

Welcome to Sendinblue’s Ultimate Email Marketing Strategy Guide! This comprehensive guide will show you step-by-step how to create a plan that’s going to take your email marketing to the next level. Don’t be fooled by anyone who tells you that […]

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Why Your Business Needs to Practice Email Verification

Running an email campaign without using email verification is like playing darts in the dark. You don’t know what you’re hitting or even if you’re close to the target. Practicing good email verification gives you a fighting chance at success. […]

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What’s the Best Font for Email? The Sender’s Typography Guide

Choosing the best font for your marketing emails requires careful consideration. You may not have realized it, but font style matters just as much as your message. Here you’ll find all the information and tips to help you select the […]

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