Sendinblue Blog

Choose a category :

Category: Email Design & Content

Inspiration and tips for email design and content.

How A/B Testing Your Email Subject Line Can Boost Your Open Rates

Looking for an email subject line tester? Email subject line A/B testing is a feature in Sendinblue that can help you drastically improve your email open rates and learn more about what works with your email audience to optimize future […]

Read the full article

What’s the Best Font for Email? The Sender’s Typography Guide

Choosing the best font for your marketing emails requires careful consideration. You may not have realized it, but font style matters just as much as your message. Here you’ll find all the information and tips to help you select the […]

Read the full article

3 Effortless Email Copywriting Techniques That Will Power-Up Your Conversions

No matter your industry or business size, email is still a proven way to engage with customers, communicate with prospects, and increase sales, however using the right content in your emails is extremely important in getting your message across and […]

Read the full article

Email Subject Lines: 8 Tips to Captivate Your Audience in the Inbox

Email subject lines are the most decisive factor in determining whether or not a recipient will open your email. Here are 8 tips to help you stand out from the crowd and boost your email open rates! People are constantly […]

Read the full article

4 Crucial Tips for Writing Polished Email Marketing Copy

Marketing experts have come up with hundreds of different ways to reach out to customers, allowing you to grow your audience and promote your business. And you don’t have to be a marketing expert in order to understand the basic […]

Read the full article

How Using a GIF in Email Marketing Campaigns Can Boost Engagement

It’s becoming more and more common for marketers to use animated GIFs in their email marketing campaigns and newsletters to create more engaging content. Marketers are always looking for new ways to create a connection with their customers and target […]

Read the full article

5 Keys to Leveling Up Your Email Preheaders

Call it what you will – email preheader, email preview text, summary, or Johnson box – this element is an essential part of your email campaign that cannot be ignored. If you’re not already familiar with the basics of email […]

Read the full article

5 Email Call to Action Best Practices to Jumpstart Your Email Conversions (with Examples!)

Following call-to-action best practices in your email marketing and newsletters will help you generate more engagement and sales in your marketing campaigns. When you’re creating an email campaign, designing a transactional email for your eCommerce store, or setting up a […]

Read the full article

Increase Email Open Rates Using These Subject Line Psychology Hacks

Email marketing is still one of the most effective channels for businesses with subject lines being the single most important piece of copy in your entire email. Source Yet people too frequently spend most of their attention on the body […]

Read the full article

How to Maintain Brand Personality in Your Email Designs

There are billions of individuals living on this third rock from the sun. The term ‘individual’ was intentional to signify that if you arbitrarily picked a handful of people from a crowd, all of them are likely to have individual characteristics […]

Read the full article

Try our free plan and send up to 300 emails/day.

No credit card. No commitment.