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Category: Email Marketing

6 Ways to Build a Highly Engaged Real Estate Email List

Is your email list working as hard as you are? As a real estate agent, your email list is everything. It’s not just the key to reaching all your existing and potential clients (and by extension, their networks), it’s also […]

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What is Double Opt-in and Why Should You Be Using it in 2018?

Using a double opt-in subscription system can improve your email deliverability and the quality of your contact list for better overall email marketing. In email marketing, there exists an eternal debate to decide which is better: single and double opt-in. […]

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4 Father’s Day Email Tips to Win the Hearts of Your Customers

With just under two weeks left, it’s a good time to start sending out your Father’s Day email campaigns to showcase your best products for gift shopping. Arriving just one month after Mother’s Day, Father’s Day offers another great opportunity […]

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5 Email Call to Action Best Practices to Jumpstart Your Email Conversions (with Examples!)

Following call-to-action best practices in your email marketing and newsletters will help you generate more engagement and sales in your marketing campaigns. When you’re creating an email campaign, designing a transactional email for your eCommerce store, or setting up a […]

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Using Segmentation in Your Email Marketing: A Comprehensive Guide

What is email list segmentation? List segmentation refers to the process of dividing an email contact list into smaller “segments” according to certain shared characteristics. This enables email marketers to create more targeted and relevant content based on the interests […]

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Attract More Contacts to Your SendinBlue Email List with Interactive Surveys from Survey Anyplace

Interactive questionnaires or email surveys can be the perfect tool for building a bigger audience and engaging with current subscribers and customers. By creating authentic, engaging, and personalized interactions with your subscribers through email surveys, quizzes, or other interactive forms, […]

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Noreply Emails: Why You Shouldn’t Use Them and How to Replace Them

What is a noreply? A noreply is an email address using the format “[email protected]” Many businesses use noreply email addresses to discourage the recipient from sending a response to their transactional emails or email marketing campaigns. Have you recently received […]

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How to Create a Bulk Email Marketing Campaign: An Unabridged Guide

How to create an email campaign: Build a list of interested contacts who have opted-in Define the goal of your email campaign Create a strategy to target the right contacts Build an email using responsive design Optimize the email campaign […]

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The Ultimate Guide to Small Business Email Marketing: Overview, Benefits, and Tips

Benefits of Small Business Email Marketing Massive ROI Improve customer retention through consistent engagement Reach new customers through your online content Build a brand through thought leadership Drive sales with a customer loyalty program Promote new products or services Learn […]

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Increase Email Open Rates Using These Subject Line Psychology Hacks

Email marketing is still one of the most effective channels for businesses with subject lines being the single most important piece of copy in your entire email. Source Yet people too frequently spend most of their attention on the body […]

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