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Category: Subscriber Management

Articles related to managing, cleaning, growing, and segmenting your email marketing contact database.

How to Optimize Your Email List Building for Engagement and Conversions

Email is universally used and a direct line to your audience that not only drives sales but is also more popular than social media and beats every other platform for conversion rate. But, none of that matters if you have […]

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6 Ways to Build a Highly Engaged Real Estate Email List

Is your email list working as hard as you are? As a real estate agent, your email list is everything. It’s not just the key to reaching all your existing and potential clients (and by extension, their networks), it’s also […]

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What is Double Opt-in and Why Should You Be Using it in 2018?

Using a double opt-in subscription system can improve your email deliverability and the quality of your contact list for better overall email marketing. In email marketing, there exists an eternal debate to decide which is better: single and double opt-in. […]

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Using Segmentation in Your Email Marketing: A Comprehensive Guide

What is email list segmentation? List segmentation refers to the process of dividing an email contact list into smaller “segments” according to certain shared characteristics. This enables email marketers to create more targeted and relevant content based on the interests […]

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Attract More Contacts to Your Sendinblue Email List with Interactive Surveys from Survey Anyplace

Interactive questionnaires or email surveys can be the perfect tool for building a bigger audience and engaging with current subscribers and customers. By creating authentic, engaging, and personalized interactions with your subscribers through email surveys, quizzes, or other interactive forms, […]

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4 Optin A/B Tests You Need to Do to Increase Subscribers

A/B testing your marketing optins is one of the best ways to boost subscribers. After all, A/B tests give you the chance to make data-based decisions, rather than just guessing at what makes your site visitors subscribe. The great thing is […]

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5 Effective Tactics for Cleaning Email Lists

What is email list cleaning? Email list cleaning is the process of regularly updating your email contact list by purging outdated contacts and being responsive to recipient preferences. The result is a clean email list that yields more effective interactions […]

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4 Proven Ways to Increase Your Blog Subscribers

Is it really worth investing in an email newsletter when you can promote your blog content for free through social media? Is email actually more effective than other marketing strategies? According to Data & Marketing Association, email performs way better […]

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