SendinBlue Blog

Choose a category:

Marketing Advice and Content Ideas for July

“Hot July brings cooling showers, apricots and gillyflowers.” Resist the temptation to neglect your marketing as you pull out the grill for your 4th of July celebrations. Although summer may be slow for your business, you can use this time […]

Read the full article »

6 Ways to Build a Highly Engaged Real Estate Email List

Is your email list working as hard as you are? As a real estate agent, your email list is everything. It’s not just the key to reaching all your existing and potential clients (and by extension, their networks), it’s also […]

Read the full article »

Start sending your newsletter in WordPress with the SendinBlue plugin

Looking to start sending an email newsletter for your WordPress website? This article will show you how to accomplish this in just a few clicks. Email newsletters are one of the best tools for building a loyal audience on your […]

Read the full article »

What is Double Opt-in and Why Should You Be Using it in 2018?

Using a double opt-in subscription system can improve your email deliverability and the quality of your contact list for better overall email marketing. In email marketing, there exists an eternal debate to decide which is better: single and double opt-in. […]

Read the full article »

Pre-Launch Checklist: How to Start an Online Photography Business

Checklist: How to start an online photography business Plan out Your Website Design Check for Speed (Especially on Mobile) Create an Intuitive Navigation Get Your Analytics in Order Audit Your Content Optimize Your Website Security Make Sure Photos Are Optimized […]

Read the full article »

4 Father’s Day Email Tips to Win the Hearts of Your Customers

With just under two weeks left, it’s a good time to start sending out your Father’s Day email campaigns to showcase your best products for gift shopping. Arriving just one month after Mother’s Day, Father’s Day offers another great opportunity […]

Read the full article »

5 Email Call to Action Best Practices to Jumpstart Your Email Conversions (with Examples!)

Following call-to-action best practices in your email marketing and newsletters will help you generate more engagement and sales in your marketing campaigns. When you’re creating an email campaign, designing a transactional email for your eCommerce store, or setting up a […]

Read the full article »

Using Segmentation in Your Email Marketing: A Comprehensive Guide

What is email list segmentation? List segmentation refers to the process of dividing an email contact list into smaller “segments” according to certain shared characteristics. This enables email marketers to create more targeted and relevant content based on the interests […]

Read the full article »

5 Email Retargeting Best Practices (And how to Implement them)

What is email retargeting? Email retargeting (or remarketing) is a strategy commonly used by eCommerce and SaaS websites to target email contacts or returning customers who don’t convert via offsite advertising, onsite CTAs, and email marketing to reduce bounce rates, […]

Read the full article »

Try our free plan and send up to 300 emails/day.

No credit card. No commitment.