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Tag: marketing automation use cases

Marketing Automation Guide: Definition, Benefits, and Examples

What is Marketing Automation? Marketing automation is software that enables marketers to automate repetitive tasks across different channels by predefining a set of rules or conditions that trigger specific actions (e.g. sending an email or adding a contact to a […]

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8 Strategic Marketing Automation Workflow Examples for High Conversions

Implementing an effective marketing automation strategy can save you time and improve customer relationships and conversions at enormous scale. It is easy to get wrapped up in the excitement of marketing automation technology. The software is capable of automating many […]

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How Bootcamp Team Used Marketing Automation to Increase Their Conversion Rate

Bootcamp Team aims to provide an alternative way for Dutch people to get in shape by creating a nationwide network of Bootcamp trainers and practitioners. Founded in the Spring of 2011, Bootcamp Team is a Dutch fitness training membership platform […]

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How to Use Marketing Automation for more than just Email

Have you heard? Marketing automation is the next big thing. If this is news to you, or you’re still wondering, “What is marketing automation?” don’t worry — you’re not alone. The technology behind marketing automation can be pretty complex. This […]

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