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Tag: ways to connect with email subscribers

Using Segmentation in Your Email Marketing: A Comprehensive Guide

What is email list segmentation? List segmentation refers to the process of dividing an email contact list into smaller “segments” according to certain shared characteristics. This enables email marketers to create more targeted and relevant content based on the interests […]

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7 Simple Tips to Make Sure Your Email Contact List Stays Clean

After building your email contact list, the work doesn’t stop there. To maintain good engagement rates and deliverability, you have to make sure you have a clean email list at all times.  Do you have a clean email list? The […]

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July’s Top 5 Email Marketing Posts Lead the Class

The celebratory 4th of July flashes ceased and boom: August is here already! We’re not sure how this happened, but I’m pretty sure it’s a ploy of the back-to-school supply conglomerate. In any case, July was chocked full of enough […]

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